bookmark_borderApple iPhone 14 series sales data exposed for one week

On September 16, the iPhone 14, iPhone 14 Pro, iPhone 14 Pro Max, Apple Watch Series 8 and the new Apple Watch SE were officially released at the Apple Store and e-commerce platforms.

According to the Securities Times, Sandalwood e-commerce market monitoring data shows that the 7-day pre-sale sales of Apple’s iPhone 14 series on Tmall platform increased by 7% compared with the 7-day pre-sale of the iPhone 13 series, and sales increased by 17% year-on-year; In terms of sales volume, pre-sales of the standard version of Apple’s iPhone 14 series decreased by 70% year-on-year, and pre-sales of the Pro series increased by 56% year-on-year.

Apple iPhone 14 series sales data exposure for a week: the standard version has dropped sharply, the Pro series has increased significantly Mobile Accessories Manufacturers

As of September 19, the cumulative sales of Apple’s iPhone 14 series on the Tmall platform decreased by 6% compared with the same period of the iPhone 13 series, and sales increased by 4% year-on-year; in terms of sales by version, the sales of the standard series decreased by 71% year-on-year, and the Pro series decreased by 71% year-on-year. Sales volume increased by 38% year-on-year.

Apple iPhone 14 series sales data exposure for a week: the standard version has dropped sharply, the Pro series has increased significantly

Analyst Ming-Chi Kuo previously said that Apple has asked Hon Hai Foxconn to switch the production line of the iPhone 14 to the iPhone 14 Pro model, and said that after the production line switch, the iPhone 14 Pro series shipments will account for the entire iPhone 14 shipments in 2022. The iPhone 14 Pro Max will account for about 30-35% of the overall iPhone 14 series shipments in the second half of 2022, making it the most popular iPhone 14 model.

IT House learned that Apple said that the iPhone 14 is equipped with a new dual-camera system and a new TrueDepth front camera, which is more powerful than ever; iPhone 14 Pro and iPhone 14 Pro Max launched Smart Island, introducing the intuitive experience of iPhone with a new design It is also equipped with an all-weather display and a 48-megapixel main camera for the first time on an iPhone. All models have the battery life you need for a day and groundbreaking safety features such as crash detection.

bookmark_borderWhat are the new features of the iPhone 14 camera?

Presumably the iPhone 14 that everyone is longing for has already arrived! It is well known that the iPhone 14 series has added some new features in terms of imaging this year. When many students get the real phone, they still don’t know how to better utilize the value of the new features of the iPhone 14?

In this article today, we will use several new camera functions of the iPhone 14 series to make a real shooting tutorial, so that you can better use the new iPhone to take wonderful blockbusters!

What are the new features of the iPhone 14 camera?

*The pictures in this article were taken by iPhone 14 and iPhone14 Pro Max. Image upload is compressed

Closer to home! We all know that the iPhone 14 Pro series has upgraded the resolution of the main camera from 12 million to 48 million pixels for the first time, so how much does high pixel help us in daily shooting?

What’s the use of 48 megapixels?
48MP is referred to as 48MP. By default, the photo pixel of the iPhone 14 Pro is still 12MP. You need to open it in the settings to take a 48MP photo. Setting path: Settings-Camera-Format-Apple ProRAW-Select ProRAW resolution (48MP) ).

It should be noted that when we turn on buying google play reviews ProRAW (48MP), the file size of each photo is about 75M.

What are the new features of the iPhone 14 camera?

Compared with most Android phones, you need to turn on the professional mode to turn on the RAW format. It is much simpler to turn on the ProRAW format on the iPhone. After completing the above settings, you only need to click on the upper right corner of the camera interface to turn on/off the RAW format.

What are the new features of the iPhone 14 camera?

Some students are going to ask, the ProRAW format of the iPhone 14 Pro has 12MP and 48MP, what is the difference between them?

ProRAW (48MP): “RAW format” is not unfamiliar to everyone. Most Android phones on the market support shooting in RAW format, but they are basically non-full-pixel RAW format photos. The iPhone 14 Pro is one of the few models on the market that supports full-pixel RAW shooting.

This is because once the mobile phone needs to meet the high pixel and RAW formats at the same time, it will be a big test for the processing power of the mobile phone chip.

Even if the iPhone 14 Pro is equipped with the strongest A16 bionic chip in the history of the iPhone, after turning on ProRAW (48MP), it takes about 2 seconds to press the shutter every time.

What are the new features of the iPhone 14 camera?

But the full-pixel RAW format does allow us to obtain a high-resolution, high-dynamic-range image. The advantage is that there is more processing space in the later stage: in addition to adjusting the tone and color of the photo, it can also be enlarged and cropped for the “secondary composition” in the later stage.

For example, this photo was taken with the 48MP ProRAW format turned on. If we arbitrarily crop a part of the photo, we will also get a photo with clearer details.

What are the new features of the iPhone 14 camera?

What are the new features of the iPhone 14 camera?

▲ iPhone14 Pro Max (1X) / RAW (48MP) cropped magnification effect

What amazes me is that with the blessing of the A16 bionic chip, the iPhone 14 Pro’s built-in editor or the third-party retouching software Lightroom is also very smooth to process RAW (48MP) format photos, so students don’t need to worry about processing RAW. (48MP) mobile phone will be stuck.

What are the new features of the iPhone 14 camera?

What I need to remind you here is that although the full-pixel ProRAW format can record more raw information, once this mode is turned on, you need to pay the price of large memory and shutter lag when shooting. So for the use of this function, my suggestion is to buy app installs use it when shooting some important moments or scenery pictures. It is recommended to use the normal format or 12MP ProRAW for daily use.

ProRAW (12MP): This format is not a full-pixel RAW format. It retains more information than ordinary formats while having almost no shutter lag, and can achieve better imaging results than 48MP in backlight and low-light environments.

What are the new features of the iPhone 14 camera?

▲ iPhone14 Pro Max (1X) / RAW (12MP) The original image is compressed and uploaded

What are the new features of the iPhone 14 camera?

▲ iPhone14 Pro Max (1X) / RAW (12MP) later pictures

It is worth mentioning that in addition to the main camera, the ultra-wide-angle, 2x, and 3x focal lengths of the iPhone 14 Pro series all support RAW (12MP) format shooting, which can retain more picture information in strong backlight scenes.

What are the new features of the iPhone 14 camera?

▲ iPhone14 Pro Max (0.5X) / RAW (12MP) Compressed and uploaded

In general, users need to master certain post-processing skills to get the most out of the ProRAW format. For daily shooting, I personally recommend that you shoot in the normal format.

Mobile phones can help us take good-looking photos more easily through computational photography, which is also one of the advantages of mobile phone photography compared to SLR photography!

For example, the 48-megapixel high-pixel iPhone 14 Pro is optimized by algorithms such as pixel four-in-one, and the normal format of the main camera or 2x focal length can directly produce photos with accurate exposure and color. In most scenes, we do not need to adjust the complex You only need to focus on the composition and the picture itself.

What are the new features of the iPhone 14 camera?

▲ iPhone 14 Pro Max (1X) / normal format

What are the new features of the iPhone 14 camera?

▲ iPhone 14 Pro Max (2X) / normal format

How about taking portraits on iPhone 14?
The iPhone’s image style has always been different from other mobile phone manufacturers. The iPhone’s pursuit is to try to “restore what you see”, of course, including portrait photography.

Today, when social pictures are dominated by “beauty”, the “reality” of the iPhone may not be favored by the ladies and sisters, but there are also many students who like the realistic portrait photos of the iPhone.

What are the new features of the iPhone 14 camera?

▲ iPhone 14 Pro Max (2X) / portrait mode

  • Four focal lengths for portraits –
    2x focal length: 2x telephoto is back in the iPhone 14 Pro series this time, but this is not a physical lens, but a 12-megapixel main camera quad-pixel sensor in the middle to take photos and videos with a 48mm focal length.

If you look at the multiples alone, some students may not understand the difference between 2x and 3x, but if you look at the shooting distance of daily portrait photography, you will find that 48mm is more friendly than 77mm telephoto.

For example: you go to dinner with your girlfriend, you sit across from her and take a good photo of her with 2x focal length, and if you shoot with 77mm focal length, you either need to go back a few steps, or It is very possible to shoot the effect of a photo sticker.

What are the new features of the iPhone 14 camera?

▲ iPhone14 Pro Max (2X) / portrait mode

There is also the fact that we want to shoot some objects. Using 1x will be too wide, and using 3x will have to go very far. If you are using the iPhone 14 Pro series, it is recommended to shoot with 2x focal length.

Although the 2x focal length of the iPhone 14 Pro is virtual, it can also take photos of the same quality as other lenses. In addition to shooting people, it is also particularly suitable for shooting still life. For example, here I used it to shoot a picture-in-picture photo .

bookmark_borderApple watchOS 9 developer preview Beta 2 released

Apple today pushed the watchOS 9 Developer Preview Beta 2 update (build number: 20R5307h) to Apple Watch users, 16 days after the last release.

To update to the new software, the Apple Watch needs to have a 50% battery charge, must be on a charger, and must be within range of the iPhone.

watchOS 9 introduces four new watch faces, including Moon Phase, Happy Hour, Cosmopolitan, Astronomy, and includes enhanced modern features for several of the most classic watch faces. The ECG ECG app now supports atrial fibrillation history function to obtain important information such as the estimated frequency of heart rhythm showing signs of atrial fibrillation, allowing users to better understand their physical condition. Users will receive weekly notifications about buy ios app reviews the frequency of atrial fibrillation and can view a detailed history in the Health app, including life factors that may affect atrial fibrillation, such as sleep, alcohol intake and exercise.

Sleep tracking now includes sleep stages, giving users more insight into their sleep. The Apple Watch detects whether the user is in REM sleep, core sleep or deep sleep through signals from the accelerometer and heart rate sensors. Users will see sleep stage data in the Sleep app on Apple Watch, see more details such as sleep time, and more metrics, such as heart rate and breathing rate, in the sleep comparison chart in the iPhone Health app.

Apple adds medication app. Allows users to create medication lists, create schedules and reminders, and view medication information in the Health app to help users manage and track medications, vitamins, and nutrients they take. Users can create personalized schedules for each medication and can set reminders to help guide users to take their medications.

The fitness app update adds custom workouts and improvements for runners, triathletes and swimmers. Fitness+ workouts are now supported for streaming to some third-party smart TVs. In watchOS 9, notifications have been redesigned to be less intrusive, yet still functional, and display as a new small banner when Apple Watch is in use.

Other new features include the CallKit API that allows VOIP calls to be received on the Apple Watch, Apple Watch Mirroring for controlling the Apple Watch from the iPhone, more quick actions with the “double-pinch” gesture, and the Reminders and Calendar apps ‘s update.

bookmark_borderAmazon’s Alexa is developing a new skill to imitate anyone’s voice, including deceased loved ones

Amazon is readying its Alexa voice assistant to simulate anyone’s voice, including those of deceased family members. It is developing a system that, when introduced, will allow Alexa to simulate a human voice within a minute of listening to a recording.

Rohit Prasad, Amazon’s senior vice president, said the new features could keep memories going during the pandemic when many people lost loved ones.

Microsoft has a similar system, but recently Microsoft has limited the system. The original intention of Microsoft’s system is to help those with language barriers or other troubles, but there are concerns that perpetrators may use the system to spread false political information. Amazon’s intentions are different, and it hopes the new feature will make Alexa help shoppers.

Another Amazon executive revealed that Alexa now buy ios app installs has 100 million customers worldwide, a number that is in line with Alexa device sales. January 2019 Alexa devices officially go on sale.

Prasad explained that Alexa’s goal is to become a general intelligence, which can adapt to the environment where the user is located and learn new concepts with only a small amount of external information; but Alexa intelligence is different from omniscient and omnipotent general artificial intelligence, which cannot be divided into two. To be confused, what DeepMind and OpenAI are after is general artificial intelligence.

Amazon also demonstrated new features at the conference. In a video, a child asks Alexa if she can read “The Wizard of Oz” in her grandmother’s voice. Alexa confirms the command, modifies the voice, and then reads it at a gentle pace, the voice is indistinguishable from a real person, and there is no mechanical feeling.

bookmark_borderMusk says Tesla’s Texas and Berlin factories are losing billions

Tesla CEO Elon Musk said the company’s new car factories in Texas and Berlin are facing challenges due to battery shortages and port problems in China, according to an interview published on Wednesday. Difficulty ramping up production and is currently losing billions of dollars.

In an interview with Tesla’s officially recognized “Tesla Owners of Silicon Valley” club in Austin, Texas on May 31, Musk said: “Berlin and Austin factories are huge now. The ‘money burner’. They’re really making a huge roar, that’s the sound of money burning.”

The Tesla Silicon Valley Owners Club divided its interview with Musk into three parts, the last of which was published on Wednesday.

Musk said in the interview that Tesla is producing a small number of cars at its Texas factory because of challenges in ramping up production of its new 4680 cells and because of problems at Chinese ports, its traditional 2170 cells are also stuck. predicament. “This will all be resolved quickly, but it will require a lot of attention,” he said.

Tesla’s Berlin plant is in slightly better condition, he said, because the company started production there using conventional 2170 cells.

Musk said the Covid-19 outbreak had previously caused a “very difficult” situation in Shanghai, where production was shut down. The shutdown has affected not only car production at Tesla’s Shanghai plant, but also at its buy ios app reviews California plant, which uses some auto parts made in China, he said.

According to a leaked internal memo, Tesla plans to suspend most production at its Shanghai plant for the first two weeks of July in order to upgrade the plant to boost output.

“The last two years have been an absolute supply chain disruption nightmare, one thing after another, and we’re not out of the woods yet,” Musk said.

Tesla’s biggest concern, he said, is “how do we keep the factory running so we can pay our employees and not go bankrupt.”

Earlier this month, Musk said he had a “super bad feeling” about the state of the economy and said Tesla needed to cut about 10% of its workforce and “suspend all hiring around the world.” Earlier this week, he said Tesla would cut 10% of its workforce within three months.

Tesla’s Berlin and Texas plants, which began production earlier this year, are critical to the electric car maker’s growth ambitions.

Musk said he expects Tesla to begin production of the delayed Cybertruck electric pickup in mid-2023.

bookmark_borderApple AR headsets are coming, CEO Tim Cook almost admits

Apple CEO Tim Cook recently all but confirmed that the company is working on a headset.

Cook was asked in a recent interview what he thinks is the key to the success of augmented reality (AR) in the consumer market. “As you may know, I’m particularly excited about AR. The key to any technology, including AR, is to put humanity at the heart of it.” He said this is in line with how important he has been to Apple in the past about AR echo the comments.

He then described Apple’s current work in this area, which focuses on AR applications on the iPhone and iPad, but then added: “But I think we’re still very early in the development of this technology. I Excited about the opportunities we see in this space, stay tuned and you’ll see what we have to offer.”

It’s one of the clearest examples of Cook admitting that Apple is embarking on bigger plans in AR. While current AR apps are useful for things like mapping a room or seeing if a new piece of furniture fits, it’s more likely that Apple has been building codebases for developers to develop apps for devices like headsets ( library) and tools. According to media reports, Apple has recently shown the AR/VR headset to the board of directors, and the company buy pbn backlinks plans to release it as early as the end of this year, but it may also be delayed until next year, before starting sales in 2023.

In the headset space, Apple needs to catch up with several other big tech companies, especially Meta. Last year, Facebook changed its name to Meta to focus on the metaverse. Separately, Microsoft first launched the Hololens MR glasses in 2016.

bookmark_borderChinese like Apple iPhone, but not enthusiastic about the App Store

According to reports, Morgan Stanley pointed out in the report that in May 2022, iPhone sales in China increased by 14% year-on-year, but the App Store did not grow much in the Chinese market.

According to the report, in May, the iPhone’s growth rate exceeded 14%, and the rapid growth rate was mainly brought about by the unblocking of the epidemic. The iPhone’s IB (Introducing Broker) market share in China has achieved 21 consecutive months of growth.

In contrast, the App Store is estimated to have only grown by 1% today through June, while the App Store in May 2022 will grow by about 6% globally.

According to data from the China Academy of Information and Communications Technology (CAICT), China’s smartphone shipments in May were about 20.6 million units, a year-on-year decrease of 9%, and April shipments decreased by 34% year-on-year, showing a significant rebound.

Morgan Stanley believes that iPhone shipments in China in May were about 4.2 million units, an increase of 14% year-on-year,buy app reviews while shipments of local Chinese brands decreased by 13% year-on-year, indicating that the iPhone’s share in China is growing.

The report also said that in May 2022, 11.8% of Apple users switched to Huawei, and 24.6% of Huawei users switched to Apple. Considering that Huawei’s share is smaller than Apple’s, the above comparison is not meaningful. Apple’s user retention rate remains high.

The easing of the epidemic is good for Apple’s retail sales, and it is also good for Apple’s Mac and iPad production. The data shows that the lead time for the MacBook Pro M1 as of June 16 was 56 days, compared with 62 days the week before.

Morgan Stanley analysis said: “Although the lead time is still 2 months, the shortening time may indicate that the supply chain is improving. Mac Studio was released in March 2022, and we have seen similar trends from this product. , the lead time decreased by 6 days on a weekly basis.”

bookmark_borderAmazon CEO Jassie sends internal letter: admits to losing two highest-level African-American executives

According to reports, on Tuesday evening local time, Amazon CEO Andy Jassy (Andy Jassy) sent an internal email admitting that the company lost two African-American executives, who were responsible for warehouse operations and logistics operations.

Jassy thanked the two executives, saying they left a very important contribution to Amazon, and he was very saddened by their departure.

Earlier, Amazon officially announced that two African-American executives will leave, namely Alicia Boler-Davis, senior vice president responsible for global customer order delivery, and Amazon shipping. David Bozeman, vice president of services.

Over the past two years, Amazon has made improvements in talent acquisition, hiring more black senior executives at the eighth and tenth levels (internal levels), Jassy said in the email.

Earlier this month, Amazon also announced that Dave Clark, the head of global consumer business, will leave on July 1. On Tuesday, Amazon announced that executive Doug Herrington would take over Clark’s consumer business as head of “Amazon’s global store business.” It is reported that Davis, the above-mentioned resigned African-American executive, was also one of the candidates to replace Clark.

There are not many African-American executives at Amazon, Davis and Bozeman are two of them. In addition, Amazon has a top decision-making level, called the “S team,” Davis is the only African-American member of this team.

Amazon has made progress in the (racial) diversity of its senior executives over the past few years, but as of the end of last year, blacks made up only 5.5 percent of all senior executives, according to data released by the company.

“We still have a lot of work to do,” Jassy said in an email.

The following is the content of Jassy’s email:

You may have seen the company’s high-level personnel announcement today, and it should be pointed out that two executives, Davis and Bozeman, have decided to leave Amazon. Both of them have made significant contributions to the company, and I am saddened by their departure.

Davis joined Amazon at a time when the company was going through a frantic period of growth with the launch of next-day Prime (free shipping),
Mobile Accessories Manufacturers and in the past two years, the company has faced even greater challenges because of the COVID-19 pandemic.

We could not have nearly doubled our order delivery network (warehousing network) in the past two years without Davis’ tenacious leadership. Davis has brought a lot to the company over the past three years, and she is also an important member of the company’s S team, and I am very grateful for her contribution and work.

Likewise, Bozeman, who has been with Amazon for more than five years, has built our “middle mile logistics network,” which is an important part of Amazon’s logistics business.

Without Bozeman’s leadership and guidance, Amazon wouldn’t have the logistics network it has today.

I have a lot of respect for both Davis and Bozeman, we will miss them both, and I know they will be very fortunate for the company they both work for next.

Over the past two years, Amazon has made progress in hiring black executives at the eighth and tenth levels, but it is clear that Amazon has lost two of its highest-ranking black executives this time around.

Some company adjustments tend to bring other changes, and balancing these changes is challenging, but myself and the rest of the S team will continue to recruit African-American senior executives, as well as other currently underrepresented ethnic groups. executives.

At Amazon, we have many important leadership positions, and we are doing everything we can to be more diverse and inclusive. We still have a lot of work to do. We will be cautious on the one hand, and make the right decisions that benefit consumers and the company on the other.

Please share the contents of this letter with the rest of the team.


bookmark_borderMeta Zuckerberg: The Metaverse Will Have 1 Billion Users

Meta Platforms CEO Mark Zuckerberg reportedly said in an interview with CNBC that the Metaverse will become an important business for the social networking company in the second half of this decade.

“Our vision is to attract about a billion people to spend a few hundred dollars in the metaverse, and they’ll buy digital goods, digital content, digital things to express themselves, whether it’s clothing for an avatar, a virtual home or a mobile phone,” he said. The thing that comes to decorate the virtual meeting room, it can also be the thing that increases productivity in virtual or augmented reality and the metaverse as a whole.”

The company’s market value has shrunk by roughly half this year as Meta’s growth slows and daily active users fall for the first time in two decades. Zuckerberg has been guiding the company toward what he sees as the next generation of virtual worlds, where people can buy and sell digital clothing and other goods for avatars and communicate with each other through them. The company’s ticker also changed from FB to META this month, signaling they are no longer a pure-play social media provider.

But Facebook’s investments in augmented and virtual reality date back to 2014, when the company bought Oculus VR, a maker of headsets, for $2 billion. While headset shipments haven’t surpassed PCs or smartphones, Zuckerberg remains optimistic about the performance of the Meta Quest 2, which starts at $299.

“Quest 2 has been a huge hit,” he said. “I’m happy with the progress. It’s actually exceeded my expectations. But I still think it will take some time for the Metaverse to reach hundreds of millions or even billions of users. , it takes time after all. So it’s like the North Star that guides the way. I think we’ll get there sooner or later. But the other services we run are a little bit bigger these days.”

Zuckerberg said that the main content carriers of Facebook and Instagram are text, photos or videos, but the experience of using the Metaverse is more immersive, so this will be a major theme for Meta in the next 10 years.

Zuckerberg meets with the CNBC host in the Metaverse. The Facebook co-founder said the experience can create a sense of intimacy even when the two parties are thousands of miles apart. He says people can make eye contact, which is difficult to achieve on video calls, and use spatial audio for quiet conversations.

The technology, he says, “is really superimposed to create this real sense of presence.”

Creating that feeling over the next few years will require Meta to release a series of hardware, software and user experiences.

“At this stage, we can afford to make some long-term research investments, which is a big focus for us,” he said.

He expects the Metaverse to spawn a huge economy of scale.

The Meta Platforms portfolio of apps had 3.64 billion monthly active users in the first quarter of this year, up 6 percent year-over-year. WhatsApp will reach 2 billion users in 2020, which is also a potential growth point that Zuckerberg is optimistic about.

“Our previous model was to build services, then serve as many people as possible — 1 billion, 2 billion, 3 billion, and then scale it up commercially,” Zuckerberg said. “It’s the same with Facebook and Instagram. .WhatsApp will open a new chapter where business messaging and commerce will play an important role.”

Develop artificial intelligence recommendation algorithms
Zuckerberg said that in addition to investing in the Metaverse, Meta is also working hard to develop artificial intelligence technology that can boost its advertising business (which accounts for roughly 97% of the company’s revenue) and existing applications.

“Most of the content you see on Facebook and Instagram is from friends or people you follow, and now we are gradually increasing the proportion of content recommended by artificial intelligence.” Zuckerberg said, “With the recommendation of artificial intelligence It gets better and better, and you can see not only what you care about, but also the content of the whole world outside of your attention.”

That’s actually the model of TikTok, which has attracted 1 billion monthly active users with this technology. Meta launched its Reels feature on Instagram in 2020, hoping to follow this model. Zuckerberg said on Meta’s first-quarter earnings call in April that more than a fifth of Instagram users’ time was devoted to Reels. He now expects the addition of artificial intelligence to further boost the appeal of Reels.

“Our AI system can filter content based on what it knows about you and your personal interests and concerns or thoughts,” he said, “so as we get better at this, our The engineers will make improvements to the model every week. When we see that the correlation has increased by a few percentage points, we will repeat this step, and again next week. I have always been concerned about speed in the operation process, so that we can continue to improve Improve quickly.”

bookmark_borderProfitability trails Toyota, Tesla is taking more money to invest quickly

According to reports, the latest financial data shows that Tesla is accelerating the rate at which cash is converted into products and sales, leaving more resources to invest in the future.

Tesla’s strategy appears to be paying off. In the January-March quarter, Tesla’s net profit jumped more than sevenfold from a year earlier to $3.3 billion, not far off industry leader Toyota’s $3.93 billion.

In fiscal 2021, Tesla’s cash conversion cycle fell to -15 days. This is the first time the cycle has turned negative since the company started mass production in 2012. This is very rare for an automaker. The cash conversion cycle refers to how long it takes a company to convert inventory investments and other resources into sales revenue.

Automakers often need large working capital on hand to stay afloat. However, a negative cash conversion cycle means that the need for working capital no longer exists, and companies can instead use those funds for investment. That compares to a 31-day cash conversion cycle for Toyota and 74 days for Volkswagen, before accounting for financial operations.

Tesla has been very efficient in generating revenue. Ryosuke Izumida, an analyst at financial services provider Monicle, said: “Tesla operates like a build-to-order. The company has received cash before production starts.”

Previously, Tesla managed to slash its inventory turnover rate from a peak of 152 days to 45 days. This achievement is achieved by aggressively simplifying component requirements and assembly processes. In fiscal 2021, Tesla Motors’ gross profit margin was 26.5%, beating Toyota’s 16.7% and Volkswagen’s 18.7%.

Tesla’s popular Model 3 has a minimalist interior and replaces the usual gauges and buttons with a unified touchscreen. Currently, the Model 3 and Model Y account for 95% of Tesla’s total production.

These Tesla models require only a small number of electronic control units (ECUs) to control functions such as steering and braking, reducing the need for wiring in the vehicle. In the past, ordinary cars needed to use 50 to 70 ECUs, while the number of ECUs in luxury cars could reach about 100. Tesla also uses large casting equipment to make complex parts in one shot, eliminating the need to assemble based on smaller parts. Typically, an electric car requires about 20,000 parts, compared with 30,000 for a gasoline car. It is reported that Tesla has further reduced the total number of parts to about 10,000.

These simplifications allow Tesla to lessen the impact of a global chip shortage. Between January and March, Tesla’s inventory valued at $20,000 per vehicle it produced, about 20% less than VW’s.

Also, Tesla’s lead times are short. Elon Musk, the company’s chief executive, sees a localized supply chain and quick turnaround from sourcing to delivery as the key to generating more revenue quickly. Tesla’s newest Gigafactory in Texas opened in April with a complete line from battery manufacturing to vehicle assembly. At the same time, Tesla sells cars through the Internet, without the need for a physical store.

The extra cash allows Tesla to make big investments and get a return on it. Tesla has built several new factories in China, Europe and elsewhere, and developed new electric vehicle batteries. Its benefit-to-cost ratio (FY21 operating cash flow divided by FY2020 investing cash flow) is 3.7, well above Toyota and Volkswagen’s 0.9 and 1.5.

Still, Tesla’s stock is down about 40% from the start of the year. Tesla’s revenue has doubled almost every year since it went public. Recently, Tesla also announced product price increases, signaling optimism about the business. It’s unclear, however, whether Tesla can sustain such growth amid growing concerns about slowing economic growth. Tesla’s future depends on whether the company can explore a new growth path while maintaining its ability to generate cash.